Work Experience
Director of Research Communications,
INSEAD (August 2022-Ongoing)
After 14 months contracting as the executive editor for the Dean of INSEAD I took on this full-time role at the leading global business school. My diverse responsibilities are focused on amplifying and disseminating the wealth of cutting-edge thought leadership and research generated by INSEAD’s award winning faculty.
I manage a team of four senior editors to produce opinion pieces, articles, videos and podcasts for the INSEAD Knowledge website and app. I also work with individual faculty to create content and liaise with internal stakeholders and external partners to disseminate that content to a global audience through social media channels and top tier media outlets. I also contribute to the general communications output of the school through the creation of press releases and newsletters, support special projects such as the Annual Report and work with senior leaders in the organization to write speeches for major internal and external events.
Senior Managing Editor SilverKris/Silkwinds,
INK (Mar 2019 – Jun 2020)
At global travel publisher INK, I produced SilverKris, the multi-award-winning monthly inflight magazine for Singapore Airlines (SIA), and oversaw its sister title Silkwinds, for SilkAir, as well as the related website silverkris.com. I lead a team of eight in-house staff and a global network of freelance writers, designers, illustrators and photographers in all aspects of production, and served as the the main point of contact for the client. I also worked closely with the airline on numerous offshoot video, print and digital projects, ranging from one-off destination guides and an anniversary cover to video interviews and fashion shoots. SilverKris had a monthly audience of 1.5 million passengers.
Notable achievements:
Project managed a joint campaign between SIA and the Singapore Tourist Board featuring three long-form videos, three print guides and a microsite with interactive digital elements. During my time in charge the SilverKris magazine and website received over 10 industry awards.
Editor of Silkwinds Magazine
INK (Dec 2016 – Jun 2020)
Oversaw the relaunch of Silkwinds, the monthly inflight magazine of SilkAir and the launch of its dedicated website and newsletter. I led a creative team in all aspects of the monthly production of the title, read by over 350,000 passengers per issue. I also oversaw the production of a series of destination-focused videos shot across South East Asia, China and Japan that ran on the airline’s inflight entertainment system.
Notable achievements: Received 2019 MPAS Award for our destination video on Hanoi.
Brand Manager of Stuff Singapore and
Stuff Malaysia
Haymarket /MediaCorp
(Aug 2015 – Dec 2016)
Responsible for managing the regional media business of one of the world’s leading tech publications. I oversaw the editorial, marketing and sales teams producing localized Singapore and Malaysia websites and a quarterly magazine. I helped the team achieve commercial targets, increased website audience figures, expanded the business in Malaysia and developed innovative content solutions for regional clients through our in house content creation agency.
Notable achievements: Oversaw the brand’s successful transfer from Haymarket to Mediacorp and built a client portfolio that included leading tech companies such as Canon, LG, Samsung and Sony.
Measures Editorial Services
Various (Aug 2014 – Aug 2015)
Set up my own company and worked as a freelance project manager, writer, editor and video editor for a wide range of consumer publications, TV Channels and websites across multiple sectors.
Clients included Goal.com, Fox Sports, IS Magazine, Fah Thai, Sands Style, Scoot Magazine, the Bangkok Post and Coconuts Singapore, and work ranged from celebrity profiles, travel features and trend pieces to sports reports for international news broadcasts. On the project management side, I was responsible for editing and managing major, time-critical projects, as well as helping develop online and social media strategies for local businesses.
Managing Editor/Publisher,
Asia City Media Group
(May 2008 – July 2014)
Headed up the company's creative agency developing custom publishing and online solutions for blue chip clients like Heineken, Citibank, Thai Airways, Sansiri and Chevron.
As publisher of Where Thailand, I oversaw the launch of a new monthly visitor publication for the global international brand. Also responsible for launching the annual Where Thailand Guestbook, and BK Magazine’s Hot spots, an annual travel guide to Thailand which was distributed in Thailand, Hong Kong and Singapore.
I also served as an editor, sub-editor and contributor for the weekly city living publication BK Magazine.
PREVIOUS EXPERIENCE
Editor, RBSC Magazine,
Punch Media (Sep 2007 – May 2008)
Edited monthly magazine sent to over 20,000 members of the Royal Bangkok
Sports Club
Managing Editor,
Harper Collins Publishers (Jan 2004 – Jul 2006)
Created educational school and college-facing ICT materials, including CD-ROMs, videos and
online products.
Read more about my most recent projects…
Read examples of my writing…